Miniso Launches Pop-Ups Across the U.S. for Vinyl Plush Festival
9.26.2025, 12:00:00 AM
296
Home /Media Center / Press Release / Miniso Launches Pop-Ups Across the U.S. for Vinyl Plush Festival
9.26.2025, 12:00:00 AM
296
Miniso is inviting collectors and fans to “Hang Out” for its first U.S. pop-up tour for its Vinyl Plush Festival, titled “Hang Out with Miniso”.
The festivities began at Barton Creek Square in Austin, Texas, and will open at other locations, such as the Clackamas Town Center in Portland, Oregon (from Sept. 27 to Oct. 19) and the Woodfield Mall in Chicago (from Oct. 4 through Oct. 26). Fans are invited to visit and shop Miniso‘s latest offerings in licensed vinyl plush collectibles. While there, they are greet by large Stitch statues.
Highlights for the event are Sanrio Pop Star and Sanrio Fox Island collections, a special edition Disney Stitch Panda, Mickey Head in the Clouds, Stitch Eat Something Before Sleep, and Stitch Gen Z Street collections.
Bella Tu, VP and GM of Miniso Overseas Directly Operated Markets, shares her thoughts: “At Miniso, we believe collectibles should be more than toys — they’re a way for fans to express individuality and connect with others.”
With the retail success of collectible vinyl plush, Miniso further expands its portfolio of licensed collections. To learn more about Miniso’s upcoming collections and events, visit miniso.com.
Recommendation
PUMA Premieres Sesame Street X Care Bears Capsule Collection
The crossover features apparel and accessories starring the classic characters.
Finsbury Food Group Launches 'Wicked' Celebration Cake
The half-and-half design celebrates the two characters at the heart of "Wicked: For Good," with half the cake iced in green for Elphaba and half in pink for Glinda.
CAA Acquires Brand Licensing Agency Beanstalk
The company works with major brands (its clients include Kellogg's, P&G and Audi) to develop consumer products and experiences that expand their brands.
Fashion Licensing at a Crossroads: How Brands Build Empires Beyond the Runway
The 2025 Fashion Licensing Summit in New York on November 12, organized by Licensing International, revealed strategies for entertainment properties, designers, and brands to expand globally via partnerships, technology, and storytelling.