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DS'DIARY

DS'DIARY

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Exhibit Profile

DS'DIARY  
The original art trend play IP [Dog’s Diary], referred to as DS‘ or DS’DIARY , focuses on creating a fashionable national tide aesthetic system that represents Generation Z in China, and promotes the spirit of "breaking the taboo of thinking". Set of "cute, cool, cheap, and fun", family characters have their own topic attributes, and achieve more than 20 content platforms, 15 million traffic coverage in one year, more than 67,000 cross-platform fans, and more than 3.7 million emoticons sent in half a year , The total number of short videos played exceeded 6.21 million, and it is growing rapidly. DS'DIARY has long cooperated with well-known Chinese designers and artists in cross-border cooperation, insisting on the continuous innovation of originality and works. At present, there are nearly 20 authorized categories, covering fashion, clothing, paper products, stationery, home furnishing, 3C, light tea drinks and other categories. In the future, it will focus on offline experience, brand authorization, and development of peripheral products, and strive to become China The original IP brand with the most commercial potential. 

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